Most museums’ perimeters and boundaries have not changed in a long time, yet the way we experience spaces and interact with art has been greatly altered in the last decades. Digital cameras and smartphones have revolutionised the way everyone can frame and share their unique perspective. Despite technology getting smarter, we find it increasingly hard to navigate the large amount of digital memories we generate. The photos and information about our favourite exhibitions and artworks often end up forgotten somewhere in our phone’s memory, or in the cloud.
Pin offers a new personalised take on the current visitors’ journey, making use of captivating technology to encourage a stronger connection between visitors and the museum, during their visit and afterwards.
We envisioned a mapping system which will help visitors keep track of their experience while naturally exploring the museum. A smart wearable Pin will be handed to visitors upon their entry and will quietly document their movements and interactions with the environment and with specific artworks.
Working in the background, Pin will collect the most memorable moments of the visit using a simple set of sensors to track position and motion. Visitors will also be able to actively interact with a range of selected artworks and rooms by tapping Pin and creating a specific ‘bookmark’.

Towards the exit, as the visitors return their Pin, a unique postcard based on their experience will be generated and printed automatically. Bridging the gap between a catalogue and the act of note-taking and photo-shooting, this beautiful and (somewhat) magical narrative of their visit becomes a ‘personalised catalogue’.
This will give the visitors the opportunity to recall what they found most interesting and learn about what they could explore next. The printed card will contain a map of their visit and a generative collage of the artworks in focus, more content will be available online following a unique link.

Pin transforms every museum visit in a unique exploration, a cultural and physical ‘dérive’, setting us free from the irresistible temptation to experience spaces through our phones’ camera lenses.

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